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Neighborhood School Traffic Ambassador Program

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In support of the Redwood City School District consolidation, the City of Redwood City created a Neighborhood School Traffic Ambassador Program, which seeks to help ease traffic in and around neighborhood Redwood City School District (RCSD) schools at the beginning of the school year. Due to the recent RCSD school site consolidations, many children will be attending new schools. As families will be traveling around the City in new patterns, the City is anticipating the potential for increased traffic and is proactively planning for increased traffic impacts in and around our RCSD neighborhood schools.

To help mitigate some of these impacts, the City is providing additional traffic support at the beginning of the school year through Redwood City Police Department, contract crossing guard services, and the Redwood City Volunteers in Police Services (VIPS) will serve as traffic ambassadors at school sites during the morning drop-off and afternoon pick-up times. 

In addition, the City is launching a Traffic Ambassador Program and seeking community volunteers to assist residents, drivers, pedestrians and bicyclists get to and from school locations. Areas of assistance include locating drop off and pick up locations, helping guide cars, pedestrians and bikes maneuver the streets and crosswalks, and answering traffic questions during the morning and afternoon school rush hours. 

Volunteer Opportunities

The City is looking for additional volunteers to assist as traffic ambassadors at our school sites for the first two weeks of the school year, which begins August 19. 

The shifts will be an hour and a half before and after school: 7:30 – 9 a.m. and 1:30 – 3 p.m.

There will be a training seminar at the Redwood City Police Department (1301 Maple) on August 8, 3 - 5 p.m.

Contact Us

If you are interested in being a Traffic Ambassador and supporting this initiative, please contact Amanda Wilson at The City will be offering gift cards to thank volunteers for their support.